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Guide Stick Out Your Balance Sheet and Cough: Best Practices for Long-Term Business Health (1)

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Colonel, US Army, Ret. There is a lot of talk out there about health and health care. There is not enough talk about prevention. Gary Patterson's book, "Stick Out You Balance Sheet and Cough," offers great financial disease prevention and get's right down to business with determining just what is causing that financial ailment and how to fix it.

Patterson gets to work with his Path to Profitability Checklist which includes a checkup, diagnosis, treatment and wellness phase. He delivers all the tools necessary to put a small and medium sized business in the position to take back financial control and increase profitability. His book lives up to the claim of delivering the best practices for long-term business health. Gary Patterson uses medical practices as the background for a successful and healthy business strategy.

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He gives you checklists, and examples all to help you better understand how to keep your business healthy. He gives you 21 ways to generate quick cash and advises against extending credit but also suggests assigning customer write offs to a collection agency. This may help your business to avoid bad debt, since you are not extending credit but it will also stump your business growth.

Taking risks, that are educated and outlined can help your business to grow. An important nugget Patterson shares with us in regards to this point is that you should pay close attention to your most profitable customers. A good read, puts things into perspective.

One person found this helpful. What a creative way to offer practical business advice!


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Patterson, the Fiscal Doctor, offers his business practices in a way we can all relate to We all understand terms like "symptoms", "diagnosis", "prescription", "treatment" and "check up", so when they are applied to business it just makes sense. If you want a book to help keep your business healthy written in a fun and familiar manner, "Stick Out Your Balance Sheet and Cough" is it.

In the midst of business activities and deadlines it's easy to neglect the pulse of your business. While I have been vaguely aware of needing regular information flow on the financial health of my business, I wasn't quite sure how to get started. Witty, concise and to the point, Gary Patterson's book explains complex business processes in a simple language and raises awareness of the crucial information flow that may be missing in your company. It has jolted my head out of the sand and motivated me to establish regular reporting on the financial health of my business.

Gary has done an outstanding job in explaining what every business person should know in order to be successful. He explains the do's and don'ts of a successful business.


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If you own a business you need this book. It will prevent you from making the mistakes most businesses make. On a scale of 1 to 5, I give this book a Complementing a step-by-step review of the "business physical" are lists of penetrating and thought provoking questions which boards and managements would be well advised to utilize and periodically review in the process. Their thought provoking nature facilitates laser sharp business focus, rigorous prioritization and a true understanding of the underlying motivations, assumptions and bias in enterprise navigation.

This book makes a compelling case for the fiduciary duty of ongoing corporate financial analysis as a prudent preventive medicine. Any executive who cares seriously about the health of their business will benefit from this book.

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Take the Fiscal Doctor's test. Then take action with Gary Patterson's useful tools and clear, straightforward, expert advice. Expect to review practical ideas and insights that many businesses miss. With his guidance, you can examine your own business more closely and significantly improve the health and profitability of your business.

Don't put off going to the Fiscal Doctor. Start reading the book now! Author, Take the Bull by the Horns: As an entrepreneur and former CFO, I can really appreciate Gary's analysis of risk factors that have become even more important to identify in these tough times. There are several practical tools and checklists to make sure you haven't missed anything. If you are not a financial person, this will open your eyes to some factors you may have missed.

The book is not for a very small business, because Gary assumes you have several employees, a Board of Directors, at least a few million in sales, etc. See all 9 reviews. Most recent customer reviews. Published on January 19, Amazon Giveaway allows you to run promotional giveaways in order to create buzz, reward your audience, and attract new followers and customers.

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